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Etude My Lash Serum

AED 50.64

Nourish and strengthen your eyelashes from the roots up with this best-selling, lightweight eyelash conditioner. Infused with Biotin and comforting botanical extracts, it helps prevent lash fallout, promotes healthier follicle growth, and adds a natural gloss. Formulated with a clear, water-like gel texture, it absorbs cleanly without heavy buildup or eye irritation, making it a daily essential to counter lash weakness caused by waterproof mascaras and the drying UAE climate.

Key Benefits:

  • Biotin-Infused Root Care: Formulated with high-quality Biotin (Vitamin B7) to reinforce keratin structure and improve lash resilience against breakage.

  • Soothes & Conditions: Packed with Aloe Vera extract and Ginger root extract to nurture the delicate lash line and soothe irritated skin follicles.

  • Mascara Primer & Night Treatment: Functions flawlessly under makeup to shield lashes from harsh cosmetics, or as a restorative, overnight treatment.

  • Clean, Comfortable Formula: The clear, oil-free water gel texture glides on comfortably without blurring vision, burning sensitive eyes, or causing clumping.

How to Use:

Apply the serum as the final step of your nighttime skincare routine, or before applying eye makeup in the morning. Brush the clear gel thoroughly onto your eyelashes starting from the roots and sweeping upward to the tips. For optimal results, gently trace the tip of the spoolie along your lash line to feed active nutrients directly into the follicles.